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Amarjeet

Love it! My thoughts most every early mnniorg at 4am are . what the hell do these 2 freakin birds REALLY have to say to each other? . And, why do they have to do it right outside my window? Then, I start listening to the banter and making up their conversations! We humans, are highly complex, smart creatures!

Angie

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A knight was a "gentleman soldier" or member of the warrior class of the Middle Ages in Europe. In other Indo-European languages, cognates of cavalier or rider are more prevalent (eg French chevalier and German Ritter) suggesting a connection to the knight's mode of transport. Since antiquity a position of honour and prestige has been held by mounted warriors such as the Greek hippeus and the Roman eques, and knighthood in the Middle Ages was inextricably linked with horsemanship ,

Nice post, David.

I still think that a better way to go upmarket is not to extend brand but to create a new upmarket brand. Brand extensions work only if there are no competition or competitors are weak.

In any case it will be interesting to see how Samsonite succeeds with this new brand extension.

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